The night of May 2nd to May 3rd 1999 marked the start of the Episode 1 Collection and the very first Star Wars midnight madness event at Toys'R'Us stores for Star Wars collectors... please click to expand
It was the first time in over 14 years that Star Wars figures based on a new movie were released. The anticipation for new Star Wars toys was through the roof. At first, the line was an instant success, but after The Phantom Menace had launched in movie theaters a few weeks later, demand for the toys and the figures vanished very quickly, and retail stores were stuck with Episode 1 toys for years to come.
The Episode 1 toy line itself offered some very cool figures, including a Darth Sidious and a Holographic Darth Sidious figure which would be the best versions of this character for many, many years to come. The toy line also featured a cool variety of characters, from politicians, aliens and Jedi to Sith.click to close